+
−%\subsubsection*{\NAME{BCG} matrix}
+
−%
+
−%\begin{figure}
+
−%	\begin{center}
+
−%		\begin{verbatim}
+
−% ---------------------------------------------------
+
−%             |                  |                  |
+
−% high market |  ?               | *                |
+
−% growth      |                  |                  |
+
−%             |                  |                  |
+
−% ---------------------------------------------------
+
−%             |                  |                  |
+
−% low market  |  dog             | cow              |
+
−% growth      |                  |                  |
+
−%             |                  |                  |
+
−% ---------------------------------------------------
+
−%             |                  |                  |
+
−%             | small rel.       | large rel.       |
+
−%             | market share     | market share     |
+
−%             |                  |                  |
+
−%		\end{verbatim}
+
−%	\end{center}
+
−%	\caption{\NAME{BCG} matrix for electronic communication}
+
−%	\label{fig:comm-bcg}
+
−%\end{figure}
+
−%
+
−%
+
−%
+
−%\subsubsection*{Ansoff matrix}
+
−%
+
−%\begin{figure}
+
−%	\begin{center}
+
−%		\begin{verbatim}
+
−% ---------------------------------------------------
+
−%             |                  |                  |
+
−% current     | email            | im               |
+
−% products    |                  |                  |
+
−%             |                  |                  |
+
−% ---------------------------------------------------
+
−%             |                  |                  |
+
−% new         | UM               |                  |
+
−% products    |                  |                  |
+
−%             |                  |                  |
+
−% ---------------------------------------------------
+
−%             |                  |                  |
+
−%             | current          | new              |
+
−%             | market           | market           |
+
−%             |                  |                  |
+
−%		\end{verbatim}
+
−%	\end{center}
+
−%	\caption{Ansoff matrix for electronic communication}
+
−%	\label{fig:comm-ansoff}
+
−%\end{figure}